An ad-free Educational Platform Offering Access to Restored Vintage Photographs and Prints Documenting New York's Rich History.
Expertly Curated by Joseph A. Gornail & Steven D. Garcia of Fine Print New York • 315 Madison Avenue • Email Us • 212.619.5446

History of Times Square: From Long Acre Square to NYC's Iconic Global Crossroads in Pictures (1905 - 1989)

Times Square, formerly known as Long Acre Square, is an emblematic landmark of New York City, synonymous with the vibrancy and energy of the metropolis. Renamed in 1904 after The New York Times moved its headquarters to the newly erected Times Building, the square has since evolved into a global symbol of urban excitement and entertainment. Its transformation from Long Acre Square, a comparatively modest carriage-making district in the late 19th century, to the bustling hub it is today, mirrors New York City’s own metamorphosis.

The area that is now Times Square was initially part of John Morin Scott’s farm. The transformation began in the early 20th century with the arrival of the subway, electrification, and the construction of grand theaters and commercial buildings. The introduction of illuminated advertising billboards in the 1920s added to the square’s allure, eventually leading to its reputation as “The Crossroads of the World.”

Times Square’s evolution was not always linear; it faced periods of decline, notably in the mid-20th century, when it became known for its seedier aspects. However, extensive revitalization efforts in the 1990s transformed it into a safer, more family-friendly destination. Today, it is home to iconic buildings, major commercial enterprises, and the famous New Year’s Eve ball drop, watched by millions worldwide.

Culturally, Times Square has immense significance. It is the heart of the Broadway Theater District, hosting numerous world-famous theaters and productions. Its dynamic atmosphere, characterized by bright neon lights and bustling crowds, has made it a favorite setting in films and literature, capturing the essence of New York City life.

Times Square’s transformation from Long Acre Square to a world-renowned landmark reflects New York City’s growth and adaptation. It remains a testament to the city’s ability to reinvent itself, embodying the relentless spirit and energy that define New York. As a tourist hotspot, it continues to draw visitors from all corners of the globe, eager to experience its unique blend of history, entertainment, and urban energy.

Times Square NYC (1904) – Timeline of New York City’s History, USA

The bright lights of Times Square are not a new phenomenon as this picture reveals, albeit on a much smaller scale

1905: Times Square Through the Ages: A Colorful History Captured in Photograph

The bright lights of Times Square are not a new phenomenon as this picture reveals, albeit on a much smaller scale

Explore the vibrant scene of NYC’s 1907 Election Night along Broadway, featuring the iconic Times Building and the lit-up 'Great White Way

1907: NYC's Historic Election Night: Times Building and Broadway's Lights

Explore the vibrant scene of NYC’s 1907 Election Night along Broadway, featuring the iconic Times Building and the lit-up 'Great White Way

A daytime photograph of Times Square and the New Times Building, with pedestrians and trolleys in the foreground.

1908: Times Square Transformation: Times Building and Hotel Astor Unveiled

A daytime photograph of Times Square and the New Times Building, with pedestrians and trolleys in the foreground.

Explore Times Square in 1923 through a historic photo capturing its transformation into NYC's iconic cultural and economic center

1923: Times Square: Capturing New York's Vibrant Evolution

Explore Times Square in 1923 through a historic photo capturing its transformation into NYC's iconic cultural and economic center

Explore the 1927 Times Square Air Mail plane display, a key moment in NYC's history, highlighting advancements in aviation and mail service

1927: Times Square Air Mail Exhibit: NYC's Pivotal Role in Aviation History

Explore the 1927 Times Square Air Mail plane display, a key moment in NYC's history, highlighting advancements in aviation and mail service

Explore John Vachon's 1943 photograph capturing Times Square and the Times Building on a rainy day

1943: Rainy Day in Times Square: Iconic View with Times Building taken by John Vachon

Explore John Vachon's 1943 photograph capturing Times Square and the Times Building on a rainy day

Photograph of an iconic Times Square advertisement for Camel Cigarettes, featuring actual smoke blowing onto the street.

1943: Camel Cigarette Billboard in Times Square: Iconic Advertising History

Photograph of an iconic Times Square advertisement for Camel Cigarettes, featuring actual smoke blowing onto the street.

Photograph of traffic and pedestrians with umbrellas walking along Times Square in midtown Manhattan.

1943: Rainy Day in Times Square

Photograph of traffic and pedestrians with umbrellas walking along Times Square in midtown Manhattan.

Photograph of sailors and civilians watching an electronic sign in Times Square for news of D-Day invasion.

1944: D Day at Times Square

Photograph of sailors and civilians watching an electronic sign in Times Square for news of D-Day invasion.

Crowd of people, many waving, in Times Square on V-J Day at time of announcement of the Japanese surrender in 1945.

1945: Crowd at Times Square on V-J Day

Crowd of people, many waving, in Times Square on V-J Day at time of announcement of the Japanese surrender in 1945.

Discover the true story behind the iconic V-J Day kiss in Times Square, captured by Alfred Eisenstaedt on August 14, 1945

1945: Times Square's Most Famous Kiss: Unveiling History and the Real People Behind the Moment

Discover the true story behind the iconic V-J Day kiss in Times Square, captured by Alfred Eisenstaedt on August 14, 1945

Crowds Gather in Times Square to Celebrate V-J Day (Victory over Japan Day) on Tuesday August 14, 1945

1945: Times Square Crowd Celebrates the Surrender of Japan

Crowds Gather in Times Square to Celebrate V-J Day (Victory over Japan Day) on Tuesday August 14, 1945

A portrait of musicians Art Hodes, Kaiser Marshall, Henry (Clay) Goodwin, Sandy Williams, and Cecil (Xavier) Scott, playing on the back of a wagon in Times Square.

1947: Jazz Band at Times Square

A portrait of musicians Art Hodes, Kaiser Marshall, Henry (Clay) Goodwin, Sandy Williams, and Cecil (Xavier) Scott, playing on the back of a wagon in Times Square.

Photograph of jazz musicians Art Hodes, Kaiser Marshall, Henry (Clay) Goodwin, Sandy Williams, and Cecil (Xavier) Scott at Times Square.

1947: Portrait of Jazz Musicians in Times Square

Photograph of jazz musicians Art Hodes, Kaiser Marshall, Henry (Clay) Goodwin, Sandy Williams, and Cecil (Xavier) Scott at Times Square.

Photograph of Times Square showing advertisements and businesses such as the Crossroad's Cafe and Nedicks.

1953: Times Square Showing Advertisements

Photograph of Times Square showing advertisements and businesses such as the Crossroad's Cafe and Nedicks.

Aerial Photograph of a busy night in Times Square, illuminated by its many billboards, storefronts and the lights of passing traffic.

1953: Times Square at Night

Aerial Photograph of a busy night in Times Square, illuminated by its many billboards, storefronts and the lights of passing traffic.

Photograph looking north at traffic along 7th Avenue facing Times Square with its many billboards and storefronts.

1954: Times Square Traffic

Photograph looking north at traffic along 7th Avenue facing Times Square with its many billboards and storefronts.

Photograph of Marquee in Times Square - The neighborhood would become renowned for go-go bars and peep show establishments.

1956: Marquee in Times Square

Photograph of Marquee in Times Square - The neighborhood would become renowned for go-go bars and peep show establishments.

Actresses Millette Alexander and Louise King, and nightclub entertainer Ted Lewis, stand outside a giant mailbox stamp selling booth in Times Square, New York City, while Assistant Postmaster Aquiline F. Weierich dispenses stamps from inside booth

1961: Giant Mailbox in Times Square

Actresses Millette Alexander and Louise King, and nightclub entertainer Ted Lewis, stand outside a giant mailbox stamp selling booth in Times Square, New York City, while Assistant Postmaster Aquiline F. Weierich dispenses stamps from inside booth

Photograph of gridlock traffic in the heart of Midtown Manhattan, on 42nd Street between 7th and 8th Avenues.

1973: Rush Hour Traffic in Times Square

Photograph of gridlock traffic in the heart of Midtown Manhattan, on 42nd Street between 7th and 8th Avenues.

Explore the blend of military tradition and urban life in Times Square as a sailor photographs an NYPD officer on horseback during Fleet Week in New York City

1989: Sailor Captures NYPD Mounted Officer in Times Square: Fleet Week Meets NYC’s Urban Life

Explore the blend of military tradition and urban life in Times Square as a sailor photographs an NYPD officer on horseback during Fleet Week in New York City

Explore the intersection of military tradition and commercial culture in Times Square, as sailors gaze at iconic billboards during Fleet Week in New York City

1989: Sailors in Times Square During Fleet Week: A Snapshot of NYC’s Military and Commercial Culture

Explore the intersection of military tradition and commercial culture in Times Square, as sailors gaze at iconic billboards during Fleet Week in New York City


250 Million Years to Present Day NYC: Natural Wonder to World's Most Famous City

Explore NYC's transformation over 250 million years, from its origins in Pangea to becoming the world's most famous and dynamic city today



Discover How History101.nyc Sustains Its Ad-Free Educational Platform

History101.nyc has established itself as a leading educational platform, uniquely supported by Fine Print New York, experts in the restoration of antique, rare, and damaged wallpapers. This collaboration enables History101.nyc to offer rich, well-researched content without the distraction of advertisements. Fine Print NYC's reputation for excellence in the niche field of wallpaper restoration highlights their commitment to preserving history, aligning perfectly with History101.nyc’s educational goals.

Learn More About Wallpaper Reproduction

Meet the Founders: The Creative Minds Behind Our Platform

Joseph Gornail a distinguished printer/photographer and the visionary behind Fine Print New York, hails from SoHo, Manhattan. Rooted in a family tradition of NYC printing, Joseph mastered the craft as a teenager. His significant impact on the New York printing industry ignited in 1996 with Dolo Records/Stretch Armstrong. He founded All City Marketing & Printing in the late '90s and co-created the iconic streetwear label Orchard Street with partners Benjamin Holloway and Greig Bennett in 1999. In 2004, Joseph launched Fine Print NYC, establishing it as a leading commercial printing firm. The company debuted with a landmark project for Nike, epitomizing innovation and resilience in the modern digital landscape.


Steven Garcia, a prominent designer/illustrator and creative director at Fine Print, originates from Bushwick, Brooklyn. A graduate of Fashion Industries High School and F.I.T., Steven has carved a notable path in the design world. His early career highlights include a role as a sought-after professional retoucher and storyboard artist at Saatchi & Saatchi in 1996. Embracing his entrepreneurial side, Steven founded ShinyDesign in 1998, which later became a key design partner for Fine Print NYC in 2004. His extensive portfolio features collaborations with elite brands such as Snapple, The Waldorf Astoria, Netflix and Sony, cementing his status as a key influencer in New York's vibrant advertising and design industry.

Frequently Asked Questions

What Defines History101.nyc? Explore NYC's Historical Journey

Welcome to "History101.NYC," an unparalleled online gallery featuring the beginnings of New York City, exquisitely restored by the experts at Fine Print New York. This exclusive collection vividly resurrects key historical moments, celebrating the city's rich history and diverse cultural heritage. Each meticulously crafted piece in our gallery offers a genuine look into NYC's past, embodying exceptional artistic skill and meticulous attention to detail.

Dive into our archives for a selection of exclusive, premium-quality art prints, encompassing a range of vintage photos, historical images, and rare lithographs unique to our site. These curated artworks narrate the dynamic evolution of the Big Apple, providing history enthusiasts and art collectors with a rare opportunity to own a part of NYC's illustrious legacy. Don't miss the chance to explore and acquire these captivating representations of New York City's historical journey.

What Time Periods, Eras, Decades of NYC History are available?

We cover a vast span of New York City's history, from its inception as New Amsterdam to the vibrant late 1980s. Our artists are actively working on expanding our collection to include photos from the 90s up to the present day.

Here's our current coverage list, showcasing the city's evolution:

Dutch Era: When New York Was New Amsterdam

NYC in the 1600s

Georgian Era

NYC in the 1700s • NYC from 1800 to 1840NYC in the 1840s • 

Victorian Era

NYC in the 1850s • NYC in the 1860s • NYC in the 1870s • NYC in the 1880s

Progressive Era

NYC in the 1890s • NYC from 1900 to 1905 • 1905 to 1910 • 1910 to 1915 • 

World War 1

NYC from 1915 to 1920

Art Deco

NYC from 1920 to 1925 • NYC from 1925 to 1930

Depression Era

NYC from 1930 to 1935 • NYC from 1935 to 1940

World War 2

NYC from 1940 to 1945

MidCentury Modern Era

NYC from 1945 to 1950 • 1950 to 1955 • 1955 to 1960 • 1960 to 1965 • 1965 to 1970

Energy Crisis

NYC from 1970 to 1975 • 1975 to 1980

Reagan Era

NYC from 1980 to 1985 • 1985 to 1990

Each period is richly represented through a variety of art mediums, offering a comprehensive and immersive historical journey of NYC. This chronological approach provides enthusiasts and scholars a unique lens into the city's architectural, cultural, and social developments.

How many historical Images are on this site?

There are currently 801 photos, lithographs, illustrations and maps on this site. Each one has been digitally restored and cleaned up by hand, which makes this collection truly unique.

Can I License Any of These Images?

Digital licenses are available for educational institutions (schools, universities, non-profit organizations). Please contact legal@fineprintnyc.com to discuss conditions for licensing.

NOTE: Any form of commercialization or redistribution of these images, either as tangible goods or third party licenses, is expressly forbidden.

Can I purchase prints of the historical images available on the site?

History101.nyc is an ad-free and non-profit learning resource. We do not sell prints of these images. All operational costs are covered by Fine Print NYC

Do you accept admissions to this collection?

Absolutely! Feel free to send us an email with a preview of the image and we will let you know if it's a good fit for the archives.

How do you handle feedback or corrections regarding the historical context of images?

We welcome any feedback that you may have. If it proves to be historically accurate the changes will be reflected on the site shortly after our correspondence.

Do you collaborate with other historical societies or archives?

We have collaborated with NYC's Municipal Archives, The Tenemant Museum, Bronx Historical Society and a number of prominent NYC photographers to produce a series of limited edition postcards which free of charge, but only available via street distribution, primarily in Manhattan.

Do you also provide image restoration as a service for personal photos?

Yes, we can repair, restore and cleanup your old family photos, slides and negatives. You can either send us the digital files or the original photos to be professionally scanned.

Can you repair any type of image damage?

We can restore just about any level of damage or signs of aging, within reason. As long as most of the photo is intact we cn work with it. The one flaw we cannot fix is source material that is blurry. A poorly take photo can only be improved so much.

@History101NYC

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History101.NYC is an ad-free learning resource available to the public at no charge.
This project is dedicated to exploring New York’s fascinating heritage through the restoration of vintage photographs and prints.